She went viral, and now, she cashed it out. Hailey Welch, better known across the internet as the “Hawk Tuah Girl,” has once again shaken up her corner of the internet. But this time, it’s not because of a wild soundbite. Her personal X account (formerly Twitter), once home to the original viral queen herself, has now been flipped into something completely different. And yes, people definitely noticed.
The handle, which once bore Welch’s name, has been rebranded as “Up Only Memes.” New profile pic, new content, new vibe. As of this week, the account has just four tweets. Two of them date back to when Welch still appeared to be managing it, July 27, 2024, and March 28, 2025. The other two showed up on July 9 and raised every eyebrow on the timeline.
Hailey Welch’s X Account Creates Chaos, Memes, And A $325K Mystery

One of the new posts simply shared a meme. Nothing too wild. But the other? A little more curious. The tweet read, “What the helly,” alongside a screenshot of someone offering $325,000 to buy an X account. Whether Welch posted this herself or it came from a new owner teasing their big purchase, no one knows for sure. What we do know: something changed, and it wasn’t subtle.
Hawk Tuah aka Hailey Welch sold her X account allegedly. pic.twitter.com/FBxTLV8iwH
— DramaAlert (@DramaAlert) July 10, 2025
Fans who’ve followed Welch since her viral explosion in 2024 immediately started asking questions. Why the sudden shift? Where did all her old tweets go? Did she just cash in and walk away? Or is this part of a bigger stunt?
People online didn’t back away about speculating.
“Gotta pay those legal bills somehow,” one user joked.
Gotta pay those legal bills somehow
— The Brown Slimer (@Brownslimer) July 10, 2025
Others hailed it as the “She is after money.”
She is after money
— Immortals (@Immortals__) July 10, 2025
Another called it “Hats off to the greatest scam.” Whatever the truth is, Welch remains front and center in the conversation, without saying much at all.
Hats off to the greatest scam 😭 pic.twitter.com/V1R9SMzqFs
— voided (@voided) July 11, 2025
As of now, the account sits just a little less than 400,000 followers, many of whom seem just as entertained by this twist as they were by her original viral moment. No official confirmation has come from Welch herself about the sale. But if this really is her digital mic drop, it’s one people won’t forget anytime soon.
Internet fame might be fleeting, but Hailey Welch just proved you can still flip it for something wild.
