Lamar Jackson and Troy Aikman are involved in a surprising legal dispute and could face each other in court soon.
The Baltimore Ravens quarterback owns several trademarks for his No. 8 and has filed for more. However, the former Dallas Cowboys QB is looking to use “EIGHT” on merchandise, which does not sit well with Jackson.
While both men have rights to the number, Jackson’s lawyer argues that Aikman’s use of it is “likely to cause confusion, or cause mistake, or to deceive” buyers, per ESPN.
Furthermore, Jackson “has expended considerable time, effort, and expense in promoting, advertising, and popularizing the number 8 in connection with his personality and fame” and “is well-known by this number due to his notoriety and fame, along with his promotion of this number in his trademarks and in media coverage.”