For those unaware, “RushTok” is back, and the University of Arizona State is checking in
If this is your first time tuning in, “rush” is the informal name for the recruitment process in which college students in the United States vie for a spot in a Greek organization at their campus.
It is primarily potential new members of sororities who showcase their dance skills to convince others to join their schools.
Arizona State University’s Alpha Phi sorority has now joined the ranks of videos flooding the internet, but it also sent a strong message.
The ladies could all be seen sporting different types of jeans as they gazed around.
American Eagle’s “great jeans” advertising campaign with Sydney Sweeney has been at the center of the latest political firestorm online, drawing accusations of racial undertones in its messaging.
Sweeney, who rose to fame for her starring roles in HBO’s “Euphoria” and “The White Lotus,” is the star of the clothing retailer’s fall campaign, with the tagline, “Sydney Sweeney has great jeans.”
🚨 JUST IN: Arizona State University’s Alpha Phi sorority joins the ranks in their JEANS with newest video.
Adding to the list of VIRAL nationwide videos of woman celebrating their Beauty once again! pic.twitter.com/IyVq7ZYDqE
— The Patriot Oasis™ (@ThePatriotOasis) August 11, 2025
Here is how social media reacted to the Arizona State University women dancing provocatively in jeans.
“No tats no hog rings just pure beauty. God surely blessed the South,” one person replied.
No tats no hog rings just pure beatuty. God surely blessed the south.
— Robert Marascalco (@RobertMara662) August 11, 2025
“Forget cheerleading competitions – we need Jeans Contests!!!” a second person wrote.
forget cheerleading competitions – we need Jeans Contests!!!
— grapeshot (@grapeshot88) August 11, 2025
A third person wrote about the Arizona State sorority, “Celebrating beauty and confidence never goes out of style. “
Celebrating beauty and confidence never goes out of style
— CryptoFrog 🐸 (@CryptoFrogCalls) August 11, 2025
“Thumbs up on the beauty! Thumbs down on the ridiculous dance moves. Sorry ladies. That’s my take,” a fourth person commented.
Thumbs up on the beauty!
Thumbs down on the ridiculous dance moves.
Sorry ladies. That’s my take.— Paul Revere’s Ghost (@CharlieCho92947) August 11, 2025
“They all have great Jeans. Oh, and look, no nose rings or sleeve tattoos from their journey of self-discovery,” a fifth person added.
They all have great Jeans. Oh and look, no nose rings or sleeve tattoos from their journey of self discovery.
— JackTripper (@FckuSally) August 11, 2025
“The Left hates seeing attractive women being happy. It’s pretty messed up,” one final person said.
The Left hates seeing attractive women being happy. It’s pretty messed up.
— Paul A. Szypula 🇺🇸 (@Bubblebathgirl) August 11, 2025

Arizona State University’s Alpha Phi sorority is receiving little to no backlash after dancing around in jeans, which has been a heavy talking point since Sydney Sweeney’s ad.
Alpha Phi sorority’s video has been viewed almost 6 million times and retweeted over 6,000 times, while 63,000 have liked it.
